Challenges and constraints to the sustainability of poultry farming in Thailand.

The poultry farming industry in Thailand plays a crucial role in the nation's economy and food security. However, its long-term sustainability is challenged by disease outbreaks, environmental concerns, rising feed costs, market fluctuations, and shifting consumer preferences. This review examines the current state of poultry farming in Thailand, focusing on broilers, layers, and ducks. Disease control requires strict biosecurity measures and government interventions. Additionally, the industry must address environmental concerns by reducing greenhouse gas emissions and optimizing resource efficiency to align with Thailand's net-zero targets. The rising demand for organic and ethically produced poultry products presents both market opportunities and production challenges, necessitating significant adjustments in farming practices. Regulatory compliance, particularly in export markets, adds another layer of complexity, requiring Thai poultry producers to meet increasingly stringent international standards. The adoption of new technologies, such as precision farming and AI-driven systems, presents both opportunities and challenges, especially for smaller producers who may struggle to keep pace with advancements. Rising feed costs, driven by global supply chain disruptions and dependence on imported raw materials, pose a significant economic burden, emphasizing the need for alternative protein sources such as insect-based feed and agro-industrial by-products. Furthermore, regulatory compliance with international standards and consumer-driven trends toward antibiotic-free and organic poultry products further shape the industry's transformation. To ensure sustainable development, Thailand's poultry sector must integrate innovative technologies, adopt environmentally friendly practices, and strengthen collaboration between the government, industry stakeholders, and researchers. The industry can maintain its global competitiveness by addressing these challenges while contributing to sustainable food production and environmental conservation.