Creativity often entails gaining a novel perspective, yet it remains uncertain how this is accomplished. Atypical salience processing may foster creative thinking by prioritizing putatively irrelevant information, thereby broadening the material accessible for idea generation and inhibiting attentional fixedness; in essence, motivating creative individuals to incorporate information that others overlook.
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http://dx.doi.org/10.1016/j.tics.2024.04.013 | DOI Listing |
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