[End of a near-monopoly on DNA sequencing].

DNA sequencing costs have steadily decreased during the last decade, but the dominant technology (short-read sequencing, Illumina) has seen comparatively little competition after an initial flurry. This phase is now over, with serious competition involving both established and new companies as well as the growing importance of long-read sequencing. The hundred-dollar genome is in sight, and this will have a major impact on many fields of biology.