AI Article Synopsis
- The study explored policy measures to reduce meat consumption in Switzerland through qualitative interviews and a survey assessing their acceptance among stakeholders.
- Highly rejected measures included direct interventions like increasing VAT on meat, while longer-term strategies such as research investment and sustainable diet education received more support.
- Widely accepted short-term measures included stricter animal welfare standards and a ban on meat advertisements, which could serve as effective starting points for policymakers.
Article Abstract
The aim of this study was to analyze the acceptance of different policy measures affecting meat consumption in Switzerland. We conducted qualitative interviews with leading stakeholders and elaborated 37 policy measures for reducing meat consumption. In a standardized survey, we analyzed the acceptance of these measures and important preconditions for their implementation. Measures with potentially the biggest direct leverage, such as a VAT increase on meat products, were highly rejected. We found high levels of acceptance for measures that do not directly affect meat consumption but have the potential for significant changes of meat consumption in the longer run - such as research investment and sustainable diet education. Furthermore, some measures with considerable short-term effects were widely accepted (e.g., stricter animal welfare standards, ban of meat advertisements). These measures could be a promising starting point for policy makers aiming at a transformation of the food system toward lower levels of meat consumption.
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Source |
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| http://www.ncbi.nlm.nih.gov/pmc/articles/PMC9976463 | PMC |
| http://dx.doi.org/10.1016/j.isci.2023.106129 | DOI Listing |
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