F@#k Pain! The Effect of Taboo Language and Gesture on the Experience of Pain.

Swearing has been shown to reduce the experience of pain in a cold pressor task, and the effect has been suggested to be due to state aggression. In the present experiment, we examined whether producing a taboo gesture (i.e., the American gesture of raising the middle finger) reduces the experience of pain similar to the effect that has been shown for producing a taboo word. 111 participants completed two cold pressor trials in a 2 (Language vs. Gesture) × 2 (Taboo vs. Neutral) mixed design. We found that producing a taboo act in either language or gesture increased pain tolerance on the cold pressor task and reduced the experience of perceived pain compared to producing a neutral act. We found no changes in state aggression or heart rate. These results suggest that the pain-reducing effect of swearing is shared by taboo gesture and that these effects are likely not due to changes in state aggression.