What Drives Knowledge Seeking, Sharing, and Use Among Family Planning Professionals? Behavioral Evidence From Africa, Asia, and the United States.

Objective: To contribute to strengthening family planning and reproductive health (FP/RH) programs by identifying behavioral factors that influence FP/RH professionals' knowledge management (KM) behaviors.

Methods: We conducted an online survey, in-depth interviews, and cocreation workshops between July 2019 and June 2020 with a convenience sample of FP/RH professionals in Africa, Asia, and the United States to explore their KM behaviors. We used descriptive statistics to analyze the survey data and inductive thematic analysis for the interviews, and we synthesized participant inputs from selected cocreation activities.

Results: The samples consisted of 273 survey respondents, 23 interviewees, and 69 cocreation workshop participants. There were no significant differences in how professionals seek and share information by gender, role, or geographic region, except related to language barriers among Francophone professionals. FP/RH professionals reported using both digital sources and their professional networks to seek and share information. Choice overload and cognitive overload (when people are presented with too much information and in a way that is hard to understand, respectively) act as barriers as they seek and use information. Too many information sources lead to frustration and inaction and best practices are often not contextualized or specific enough for application. Positive KM organizational cultures help facilitate effective information sharing, but reluctance to share information persists due to fear of losing comparative advantage. FP/RH professionals noted that such barriers result in duplication of effort and lack of advancement in FP/RH programs.

Conclusion: To improve overall program impact, KM interventions in FP/RH and global health should reduce cognitive and choice overload, especially by curating and sharing practical, actionable information with essential details on context and how programs are implemented so that others can apply or adapt the learnings. Programs should use incentives to foster motivation to share this type of information.