AI Article Synopsis
- Retention is essential in orthodontics, and many patients don't follow retainer advice; the 'Hold that Smile' campaign was launched in 2017 to enhance patient understanding through videos.
- The study involved 278 patients who watched the campaign videos, revealing that most preferred the conventional film, which was perceived to provide more new information and received higher recommendation rates compared to the cartoon.
- After viewing the videos, 96.4% of patients intended to wear their retainers long-term, achieving the campaign's goal of improving retention adherence.
Article Abstract
Introduction: Retention is a crucial part of orthodontic treatment; however, patients often do not wear their retainers as advised. The British Orthodontic Society developed the 'Hold that Smile' campaign in 2017, to improve patient knowledge about retention. Information is provided in two formats: a cartoon and a conventional film.
Objective: To assess whether patients find the 'Hold that Smile' videos useful and whether they improved patients' intended retainer wear. The gold standard was that 90% of patients should intend to wear their retainers in the long term after watching the videos.
Design: National multicentre audit.
Setting: Nine units in the UK.
Methods: Patients aged ⩾ 10 years, in fixed appliances or retention, watched the retainer videos and then completed a questionnaire that was designed specifically for this audit. Each unit collected data for approximately 30 patients.
Results: Data were collected for 278 patients in total. The average age was 17.9 years; 64.4% of patients were female and 35.6% were male. Most patients (86.3%) watched both videos and, of these, 44.1% preferred the film, 31.3% preferred the cartoon and 24.6% had no preference. The majority of patients (81.3%) felt that the film provided them with new information, compared with a lower percentage (48.5%) for the cartoon. More patients said they would recommend the film (76.3%) compared with the cartoon (63.3%). Before watching the videos, 77.0% of patients felt they knew about long-term retainer wear and 74.3% of those intended to wear their retainers in the long term. After watching the videos, 96.4% of all patients thought they would now wear their retainers long term.
Conclusion: After watching the videos, there was a notable increase in the number of patients planning to wear their retainers long term and the gold standard was met. Therefore, these videos may be beneficial in improving understanding and compliance with retention.
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Source |
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| http://dx.doi.org/10.1177/1465312519884949 | DOI Listing |
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