Satisficing as an alternative to optimality and suboptimality in perceptual decision making.

Behav Brain Sci

Department of Economics (IRENE), University of Neuchâtel,2000 Neuchâtel,Switzerland.

Published: January 2018

Rahnev & Denison's (R&D) critique of optimality in perceptual decision making leads either to implicitly retaining optimality as a normative benchmark or disregarding the normative approach altogether. We suggest that "bounded rationality," and particularly the "satisficing" criterion, would help dispense with optimality while salvaging normativity. We also suggest that satisficing would provide a parsimonious and robust explanation for perceptual behavior.

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http://dx.doi.org/10.1017/S0140525X18001358DOI Listing

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