Seeing patterns in neuroimaging data.

Functional magnetic resonance imaging research is often associated with images of brains overlaid with patterns of color that indicate significant activity. These images are one of the most salient and recognizable pieces of evidence neuroscientists appeal to as justification for claims about the relationship between cognitive processes and human behavior. The strongest critics of neuroimaging research argue that the technology possesses little, if any, scientific value, in part because of the assumptions implicit in the complex analysis procedures used to transform the data into interpretable data patterns. In this chapter, I shift the focus of this debate away from assumptions implicit in the operation of techniques themselves, and toward the role data analysis techniques play as parts of the process of interpreting neuroimaging data. I propose that data analysis techniques can be conceived of as a lens that brings patterns within the data into focus through its selective transformation. This approach recognizes the double-edged nature of data analysis and interpretation: techniques render data interpretable, but their selection and application is often informed by the methodological and theoretical commitments of researchers using them.