AI Article Synopsis
- Traditional Chinese medicine (TCM) is the most widely used traditional medical system globally, experiencing significant growth in adoption recently.
- The internationalization of TCM faces various challenges due to both internal shortcomings and external obstacles, despite possessing several favorable opportunities.
- A SWOT analysis in the study explores the strengths, weaknesses, opportunities, and threats related to TCM, offering valuable insights for TCM businesses aiming to expand globally.
Article Abstract
Traditional Chinese medicine (TCM) is currently the best-preserved and most influential traditional medical system with the largest number of users worldwide. In recent years, the trend of TCM adoption has increased greatly, but the process of TCM internationalization has suffered from a series of setbacks for both internal and external reasons. Thus, the process of TCM internationalization faces formidable challenges, although it also has favourable opportunities. Using SWOT analysis, this paper investigates the strengths, weaknesses, opportunities and threats for TCM. These findings can serve as references for TCM enterprises with global ambitions.
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Source |
|---|---|
| http://www.ncbi.nlm.nih.gov/pmc/articles/PMC5785906 | PMC |
| http://dx.doi.org/10.1186/s13020-018-0165-1 | DOI Listing |
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