[FACTORS AFFECTING THE ABANDONMENT OF BREASTFEEDING IN A SUPPORT PROGRAM FOR THE SAME IN THE HOSPITAL FOR WOMEN, MORELIA MICHOACAN IN THE PERIOD FROM SEPTEMBER TO NOVEMBER 2014].

Introduction: there are certain factors that influence the early cessation of breastfeeding among which are the demographic, cultural, biological and psychological.

Objective: to analyze sociodemographic factors influencing the abandonment of breastfeeding in a support group to it.

Methodology: descriptive, prospective, observational, cross-sectional study at the Hospital for Women in Morelia Michoacán, from September to November 2014, a total of 86 women in the postpartum period gynecology floor.

Results: the reasons why the LME is abandoned are: age under 25 years (19.1%), urban locality (16.9%), and marital cohabitation (15.7%), and work (9%).

Conclusions: most of the women had that age, education level and location are the main factors that influence as to abandon breastfeeding before the recommended time.