Obesogenic and youth oriented restaurant marketing in public housing neighborhoods.

Am J Health Behav

Research Assistant, Texas Obesity Research Center, Department of Health and Human Performance, University of Houston, Houston, TX, USA.

Published: March 2014

Objectives: To compare restaurant marketing by restaurant and neighborhood type.

Methods: All restaurants (61=fast food, FF; 72=table service, TS) within an 800-meter radius of 13 public housing developments (HD) and 4 comparison neighborhoods were audited using the Restaurant Assessment Tool©2010. HD neighborhoods were lower income and higher minority than comparison neighborhoods with similar density and street connectivity.

Results: Restaurants in HD neighborhoods had fewer healthy entrées than comparison neighborhoods. FF restaurants had cheaper beverages and more children's meals, supersize drinks, free prize with purchase, super-size items, special characters, and more items geared to driving than TS restaurants.

Conclusions: Residents of lower socioeconomic neighborhoods may be differentially exposed to unhealthy food options.

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Source
http://dx.doi.org/10.5993/AJHB.38.2.7DOI Listing

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