In an article that forms part of the series on Big Food, Andrew Cheyne and colleagues compare soda companies' corporate social responsibility (CSR) campaigns - which are designed to bolster the image and popularity of their products and to prevent regulation - with the tobacco industry's CSR campaigning.
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http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3378589 | PMC |
http://dx.doi.org/10.1371/journal.pmed.1001241 | DOI Listing |
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