Generic penetration in the retail antidepressant market. | LitMetric

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Generic penetration in the retail antidepressant market. | LitMetric

Generic penetration in the retail antidepressant market.

Jeffrey Ventimiglia Amir H Kalali

Psychiatry (Edgmont)

Mr. Ventimiglia is Analyst, Strategy and Solutions, Global Customer Management, Quintiles, Inc., Durham, North Carolina.

Published: June 2010

In this article, we explore the accelerated penetration of generic antidepressants in the United States market following the availability of generic citalopram and sertraline. Analysis suggests that overall, generic penetration into the antidepressant market has grown from approximately 41 percent in January 2004 to over 73 percent in January 2010. Similar trends are uncovered when branded and generic prescriptions are analyzed by specialty.

Download full-text PDF	Source
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC2898844	PMC

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