AI Article Synopsis
- The study aimed to investigate how people form impressions of unknown individuals based on short video clips, specifically looking at the social context influencing trait attribution.
- Research found that participants made quicker and more consistent judgments when instructed to consider the social utility of the person in the clip, compared to when they were asked to describe their personality.
- The results suggest that first impressions are primarily influenced by how useful individuals seem in a social context, aligning with previous research on impression formation.
Article Abstract
The objective was to examine the social conditions under which subjects could attribute trait adjectives to an unknown person, the paradigm of impression-formation at zero acquaintance. The situation on which the subject had to base his judgement was a 90-sec. film clip with sound of an individual reading a weather forecast. Analysis showed traits were attributed more quickly and consistently when instructions stipulated subject should evaluate the social utility of an individual (evaluator-recruiter type instructions) rather than describe personality (psychologist-type instructions). Traits were attributed more rapidly, with more consistency and greater certainty. Interpretation of results, which generally corroborate other research, is that the judgement of another person based on a first impression is an evaluation of the social utility of that person.
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| http://dx.doi.org/10.2466/pr0.102.3.797-804 | DOI Listing |
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