Background: African American (AA) men bear a disproportionate burden of cardiovascular disease and stroke but are often underrepresented in research.
Objective: This article describes the development and evaluation of a recruitment plan to reach young AA men for the Stroke Counseling for Risk Reduction in Men project.
Methods: The plan was developed from researchers' previous experiences and a literature review, and used to recruit AA men, ages 20 to 35 years, for focus groups about stroke and Stroke Counseling for Risk Reduction.