Cyber-entrepreneurial intention among students in Public Universities: evidence from an Emerging Country.

This paper aims to investigate the factors affecting cyber-entrepreneurial intentions among final-year students of public universities in Malaysia utilizing the Theory of Planned Behavior (TPB) and Theory of Self-Efficacy (TSE). The quantitative survey-based research method was adopted to conduct the study using both final-year undergraduate and postgraduate students from business and management schools to test the proposed research framework. A total of 364 useful responses were received to be analyzed for this study.