Effect of coronavirus pandemic in changing the performance barriers for textile and apparel industry in an emerging market.

In the past two years, coronavirus pandemic has severely impacted global industries and altered market dynamics. The present study compares the challenges facing Indian textile and apparel industry before and after the coronavirus pandemic. The context of our study focuses on handloom industry, as the primary financial risk for handloom micro entrepreneurs lies in capital requirements for raw materials, equipment and their lack of formal management structures to tackle the pressure of uncertainty.