Archetypes of Footfall Context: Quantifying Temporal Variations in Retail Footfall in relation to Micro-Location Characteristics.

The UK retail sector is constantly changing and evolving. The increasing share of online sales and the development of out-of-town retail provision, in conjunction with the 2008-09 economic crisis, have disproportionately impacted high streets and physical retail negatively. Understanding and adapting to these changes is fundamental to the vitality, sustainability and prosperity of businesses, communities and the economy.