Gravitating towards Fintech: A study on Undergraduates using extended UTAUT model.

One of the most pressing issues affecting people worldwide is the accessibility of financial services in the wake of the COVID-19 outbreak. While peoples' adoption of technological advancements has spiraled over time, the acceptance of Fintech services edged up for instilling resilience during the pandemic. Hence, the study aims at exhuming the Fintech adoption for sustainable financial inclusion among young undergraduate users through the Unified Theory of Acceptance and Use of Technology (UTAUT) model.

International medical Tourists' expectations and behavioral intention towards health resorts in Malaysia.

Medical tourism, a thriving industry encompassing both healthcare and tourism sectors, has experienced exponential growth over the past decades. The intensifying competition within the global market necessitates a closer examination of the pivotal role played by the perceptions of medical tourists in their decision-making process regarding health destination visits. Thus, this study aims to explore the interplay between international medical tourists' perceptions of health resort attractions and their expectations, while also investigating the mediating effect (expectations) of these perceptions on their behavioral intentions to seek medical and healthcare treatments in a Malaysian health resort.