Protest in response to unequal reward distribution is thought to have played a central role in the evolution of human cooperation. Some animals refuse food and become demotivated when rewarded more poorly than a conspecific, and this has been taken as evidence that non-human animals, like humans, protest in the face of inequity. An alternative explanation-social disappointment-shifts the cause of this discontent away from the unequal reward, to the human experimenter who could-but elects not to-treat the subject well.
View Article and Find Full Text PDFHumans modulate their self-evaluations and behaviour as a function of conspecific presence and performance. In this study, we tested for the presence of human-like social comparison effects in long-tailed macaques ( Macaca fascicularis). The monkeys' task was to extract food from an apparatus by pulling drawers within reach and we measured latency between drawer pulls.
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