Purpose: To compare the effectiveness of different combinations of social comparison feedback and financial incentives to increase physical activity.
Design: Randomized trial (Clinicaltrials.gov number, NCT02030080).
Employers commonly use adjustments to health insurance premiums as incentives to encourage healthy behavior, but the effectiveness of those adjustments is controversial. We gave 197 obese participants in a workplace wellness program a weight loss goal equivalent to 5 percent of their baseline weight. They were randomly assigned to a control arm, with no financial incentive for achieving the goal, or to one of three intervention arms offering an incentive valued at $550.
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