Advancing e-commerce user purchase prediction: Integration of time-series attention with event-based timestamp encoding and Graph Neural Network-Enhanced user profiling.

In recent years, the global e-commerce landscape has witnessed rapid growth, with sales reaching a new peak in the past year and expected to rise further in the coming years. Amid this e-commerce boom, accurately predicting user purchase behavior has become crucial for commercial success. We introduce a novel framework integrating three innovative approaches to enhance the prediction model's effectiveness.