The influence of gastronomic identity factors on food tourism development in the Republic of Serbia and Bosnia and Herzegovina.

Background And Aims: The gastronomic identity of an area is the key factor in tourism development, attracting numerous tourists and generating significant income. Numerous economic actors participate in its use and proper placement, and their perception of the gastronomic potential significantly affects its distribution and use in tourism. The main aim of this study is to investigate the factors of gastronomic identity that influence the development of tourism, observed at two tourist destinations in Southeast Europe [the Republic of Serbia (RS) the city of Novi Sad with Fruška Gora Mountain, = 305 and Bosnia and Herzegovina (BIH) the city of Sarajevo with Jahorina Mountain, = 301].