How companies navigate circular economy paradoxes: An organizational perspective.

The consideration and implementation by companies of only those circular economy (CE) practices involving economic returns (win-win solutions) is the result of a utopian and reductionist view of the circular transition. A more realistic and holistic perspective toward circular economy (CE) should recognize and embrace the complexities it entails and not be limited to only instrumental solutions. By drawing on the paradox theory, we delve into the conflicting issues that companies encounter in adopting circular initiatives and analyze the role of organizational attributes in the recognition and navigation of CE tensions.

Fostering the Circular Economy with Blockchain Technology: Insights from a Bibliometric Approach.

The circular economy is an emerging paradigm with important economic, environmental, and societal implications. As the world faces such paradigm shifts, new and radical technologies are urgently needed to enable it; blockchain technology can assist to accomplish the aforementioned circular economy shift given its decentralization and distributiveness principles as well as its smart contract capability. This study represents one of the first attempts to analyze those academic research domains together adopting a science mapping technique.

How to meet reuse and preparation for reuse targets? Shape advertising strategies but be aware of "social washing".

Preparation for reuse (PfR) is a fundamental waste management practice that is second only to prevention in the waste hierarchy. The paper, building on advertising literature, investigates how to leverage the pro-social nature of this option for giving products that have become waste a second life. To examine how advertising strategies based on emotional, functional or combined stimuli can be used to increase intention to buy these items, we carried out an experiment on 507 actual visitors a PfR items shop run by a social cooperative in Northern Italy.

Exploring waste prevention behaviour through empirical research.

Waste prevention is currently a critical issue, and our research aims to provide a more nuanced view by examining the determinants of individual behaviour when deciding to either purchase a certain item or to extend the life of an owned item through repair or reuse activities. Our research has two main aims: (1) to examine the importance that being aware of consequences and personal norms have in shaping positive attitudes towards waste prevention behaviour; and (2) to explore the relationship between attitudes and perceived behavioural control on waste prevention by testing the mediation effects of perceived behavioural control and waste prevention behaviour. The research is based on 375 questionnaires collected in Pietra Ligure, a municipality located in Northwest Italy.