Encouraging adoption of green manure technology to produce clean rice product.

Green manure is used as an environmentally friendly technology to produce clean agricultural products. This technology not only helps reduce environmental and health concerns, but can also increase productivity. Green manure is especially needed in the production of paddy.

Consumer Attitude towards Genetically Modified Foods in Iran: Application of Three-Dimensional Model of Corporate Social Responsibility.

Although GM food production is considered an important strategy to meet the growing food needs of the population around the world, a majority of the GM food consumers express doubts about purchasing and eating them. However, it can be argued that consumers have different opinions about GM foods and their influence on human health and the natural environment. GM food producer Corporate Social Responsibility (CSR) may significantly affect such opinions, but the effect of this variable has been partially neglected in previous research studies.

What drives farmers to use conservation agriculture? Application of mediated protection motivation theory.

Conservation agriculture is an approach for managing agricultural ecosystems, improving productivity, increasing benefits and food security, and preserving resources and the environment. The core purpose of this study was to analyze the constructs affecting the intention to use conservation agriculture measures. For this purpose, protection motivation theory was applied as the theoretical framework.

Application of social identity models of collective action to facilitate participation in groundwater aquifer storage and recovery management.

Aquifer storage and recovery (ASR) is considered as an innovative method and an alternative one for sustainable management of water resources that has, in recent years, attracted the attention of experts and thinkers. Implementation of this method would entail the participation and collective action of various stakeholders. In this process, farmers are considered as the most important stakeholders; and limited studies have been conducted on their intentions to participate in collective actions of ASR management.

How Do Collective Efficiency and Norms Influence the Social Resilience of Iranian Villagers Against the COVID-19? The Mediating Role of Social Leadership.

The main purpose of the present research was to investigate the effects of collective efficacy and norms on the social resilience against the COVID-19 with the mediating role of social leadership. To this end, a cross-sectional survey was carried out in the Kerman and Fars provinces of Iran. Finally, 206 villagers were selected as the sample for collecting the required information.

Tourism Development During the Pandemic of Coronavirus (COVID-19): Evidence From Iran.

The coronavirus (COVID-19) epidemic has created a great deal of fear and uncertainty about health, economy, and social life. Therefore, the health, social, and economic impacts of COVID-19 are of great importance. In prone rural communities, tourism industry can contribute to the sustainable economy and social development of the villagers, and as a dynamic economic sector, cause economic, social, cultural, and environmental changes.

The effects of farmers' place attachment and identity on water conservation moral norms and intention.

Investment in the behavioral change projects would not be possible without knowing their prerequisites and determinants including intention, moral norms, identity, and place attachment. Therefore, this study aimed at the determination of the effects of place attachment (PAT) (place dependence (PDE), place identity (PID), and place affect (PAF)) and farmers' identity (conservationist identity (CONID) and productivist identity (PROID)) on the moral norms of water conservation (MNWC) as well as the intention of water conservation (IWC) of the Iranian farmers. This was a descriptive-correlational and causal-relational study.