Gender effect and prejudice: when a salient female norm moderates male negative attitudes toward homosexuals.

Men generally express more negative attitudes than women toward homosexuals. This study aims to determine if social norms saliency can rely on this "gender effect" and influence attitudes toward homosexuals. Gender characteristics (attitudes and lexical markers) concerning homosexuality were identified in Study 1 and used to construct male- (i.

How the linguistic intergroup bias affects group perception: effects of language abstraction on generalization to the group.

The present research investigated whether the impact of the Linguistic Intergroup Bias (LIB; Maass, 1999) is related to the effects of linguistic abstraction on social attribution (Yzerbyt & Rogier, 2001). We did this by assessing the impact of abstract descriptions versus concrete descriptions on the generalization of a group member's behaviors to the whole group. A target's behaviors were more attributed to the group when the description was abstract than when it was concrete, and this effect of language abstraction was stronger when the description was positive than when it was negative.