Privacy Aware Incentivization for Participatory Sensing.

Participatory sensing is a process whereby mobile device users (or participants) collect environmental data on behalf of a service provider who can then build a service based upon these data. To attract submissions of such data, the service provider will often need to incentivize potential participants by offering a reward. However, for the privacy conscious, the attractiveness of such rewards may be offset by the fact that the receipt of a reward requires users to either divulge their real identity or provide a traceable pseudonym.