Leveraging technology for research.

One of the most exciting promises of technology lies in the potential to support research on complex questions through the capture, maintenance and analysis of large data sets. This is especially true in cases where research involves multiple contextual variables such as organizational research. The possibilities for increasing our scope and reaching to global proportions when designing research projects is within reach.

The concept of branding: is it relevant to nursing?

This concept exploration examines branding and its relevance to nursing. Branding is used to differentiate products through use of symbols. The symbols are the brands that are designed to communicate the value of products.