People can be uncertain in their moral judgments. Philosophers have argued that such uncertainty can either refer to the underlying empirical facts (empirical uncertainty) or to the normative evaluation of these facts itself (normative uncertainty). Psychological investigations of this distinction, however, are rare.
View Article and Find Full Text PDFBuilding on the seminal studies of Solomon Asch and Muzafer Sherif, recent research has advanced our understanding of the mechanisms underlying social influence by applying a diffusion model analysis. Here, we combined the social identity approach to social influence with a diffusion model analysis to unravel the mechanisms underlying social influence. In particular, we aimed to disentangle whether the difference between in-group and out-group influence on perceptual decision-making is driven by a judgmental bias (i.
View Article and Find Full Text PDFJ Exp Psychol Hum Percept Perform
November 2023
Dating back to the seminal studies of Sherif (1935), there is robust evidence that social norm learning is able to shape perceptual decision making in a persistent manner. But what mechanisms underlie this effect? Here, we propose the new attentional alignment hypothesis. According to this hypothesis, norm learning alters feature-based visual attention.
View Article and Find Full Text PDFOne of the most fundamental questions in social psychology is whether norms can change individuals' minds by shaping the visual appearance of stimuli. This question was first raised by Muzafer Sherif (1935). Drawing on the extended social reinforcement account (Germar and Mojzisch, 2019), we aimed to provide a rigorous test of the hypothesis that norm learning leads to a persistent perceptual bias and, hence, to a change in the visual appearance of stimuli.
View Article and Find Full Text PDFSeminal studies on social influence (Asch, 1956; Sherif, 1935) were based on face-to-face interactions between humans. Nowadays, computer-mediated communication is steadily becoming ubiquitous, and we are increasingly influenced by non-human agents, such as algorithms, robots, and chatbots. The present research aimed to answer two important questions: Can non-human agents exert social influence in a persistent manner and, thus, contribute to the emergence of social norms? And if this is the case, is social influence exerted by non-human agents mediated by the same or by different cognitive mechanisms as social influence exerted by human agents? To answer these questions, we used an online version of an established paradigm in research on social norm learning.
View Article and Find Full Text PDFPsychol Health Med
February 2022
People have a fair idea of how they are supposed to behave to slow down the spread of COVID-19. But what about people's perception of their own compared to others' adherence to the guidelines? Building on prior research on self-enhancement biases, we predicted that people perceive themselves to adhere more strictly to the COVID-19 guidelines than others. To test this hypothesis, we conducted a large-scale online experiment (N = 1,102), using a sample from four countries (UK, US, Germany, Sweden).
View Article and Find Full Text PDFThe ability to generate options for action is crucial for everyday life decision-making. In this article, we propose and test a model of the cognitive underpinnings of option generation in everyday life situations. We carried out a laboratory study using measures of a wide range of cognitive functions and asked participants (N = 157) to generate options for actions for different everyday life decision-making scenarios.
View Article and Find Full Text PDFIn recent years, an increasing number of studies has investigated majority influence in nonhuman animals. However, due to both terminological and methodological issues, evidence for conformity in nonhuman animals is scarce and controversial. Preliminary evidence suggests that wild birds, wild monkeys, and fish show conformity, that is, forgoing personal information in order to copy the majority.
View Article and Find Full Text PDFSpatial cueing paradigms are popular tools to assess human attention to emotional stimuli, but different variants of these paradigms differ in what participants' primary task is. In one variant, participants indicate the location of the target (location task), whereas in the other they indicate the shape of the target (identification task). In the present paper we test the idea that although these two variants produce seemingly comparable cue validity effects on response times, they rest on different underlying processes.
View Article and Find Full Text PDFSoc Cogn Affect Neurosci
September 2016
Hundreds of studies have found that humans' decisions are strongly influenced by the opinions of others, even when making simple perceptual decisions. In this study, we aimed to clarify whether this effect can be explained by social influence biasing (early) perceptual processes. We employed stimulus evoked potentials, lateralized readiness potentials (LRPs) and a diffusion model analysis of reaction time data to uncover the neurocognitive processes underlying social conformity in perceptual decision-making.
View Article and Find Full Text PDFPers Soc Psychol Bull
February 2014
Classic studies on social influence used simple perceptual decision-making tasks to examine how the opinions of others change individuals' judgments. Since then, one of the most fundamental questions in social psychology has been whether social influence can alter basic perceptual processes. To address this issue, we used a diffusion model analysis.
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