Winnipeg's North End Wellbeing Measure: Using Social Innovation to Drive Community Measurements.

Background: The Winnipeg Boldness Project, a social innovation initiative addressing early childhood outcomes in the underserved community of Point Douglas, worked alongside the community to develop a meaningful measurement tool, the North End Wellbeing Measure (NEWM). This article describes the context, the research and pilot, and the lessons learned.

Objectives: To develop a community-based tool called the NEWM, which evaluates what is important to Point Douglas families.