Humor and the willingness to buy healthy food posted on Instagram.

Humorous messages (not derogatory jokes) related to obesity seem to be retweeted frequently. Potentially, such humor could be included in viral public health campaigns to combat obesity, but would jokes actually increase the likelihood of purchasing healthy foods advertised on social media? 411 participants were asked to test two soon-to-be-introduced features (e.g.

Online Food Choices: When Do "Recommended By" Labels Work?

Understanding digital menu choices in limited-option environments, such as university cafés, is crucial for promoting healthier and more sustainable food choices. We are, therefore, looking at two possible interventions or nudges-recommendation and position-and how they interact with, for example, price. In the first smartphone-based study ( = 517), participants were presented with two menu options, while the factors "recommendation", "position", and "price" were manipulated.

Do Pictograms on Medication Packages Cause People to Consult Package Inserts Less Often? If so, With What Consequences?

Overall, pharmaceutical pictograms seem to improve medication adherence. However, little is known about how warning pictograms (e.g.

Can carbon labels encourage green food choices?

Introduction: A conventionally grown kiwi from Spain or an organic pineapple from Ghana? Which is the more environmentally friendly option? Given that the production and distribution of food is responsible for about a quarter of our COe emissions and thus plays a role in climate change the answer to such questions and, accordingly, making the right food product choices is crucial. The problem, however, is that it is difficult for consumers to calculate the COe value of food as it depends on several specifications such as the type of food, origin, etc. Could carbon labeling of food circumvent this problem and help consumers make more environmentally friendly choices?

Methods: In an online experiment, 402 participants had to choose 20 food products from a fictitious online shop.

Well-designed medical pictograms accelerate search.

Two types of newly designed pharmaceutical pictograms (with and without context) were compared with an existing type of certified pictograms regarding their search efficiency. Each of the 30 participants had to search a total of 1'090 "fictitious" medical shelves for a certain box defined by the amount and type of medical instructions given (memory size) and presented among a variable number of other boxes (set size). The boxes contained the different types of pictograms mentioned above.