Word-of-mouth referrals between patients are a critical component of medical tourism for pediatric hematopoietic cell transplantation.

The increasing popularity of medical tourism has sparked interest from policymakers, researchers, and the media. Factors influencing medical tourism include service quality, availability, economics, and cultural differences. This study aims to analyze the key factors that influence destination selection for medical tourists.

[Factors Affecting Loyalty in International Patients in Taiwan].

Background: After the Coronavirus disease 2019 (COVID-19) pandemic, international medical services have continued to flourish and reconfigure, leading to the current intense competition among medical institutions. Understanding loyalty in international patients and its related factors may be referenced and used to enhance loyalty among patients visiting a hospital, thereby enhancing the competitiveness of that medical institution.

Purpose: This study was designed to explore the significant factors that influence the loyalty of international patients.