Pharmacists' awareness of Australia's health care reforms and their beliefs and attitudes about their current and future roles.

Objective: To explore pharmacists' awareness of Australia's health care reforms and their beliefs and attitudes about their current and future roles.

Methods: Four focus groups were conducted with 32 South Australian pharmacists: two groups included community pharmacists and pharmacy owners; one included hospital pharmacists and another, consultant pharmacists.

Key Findings: Four themes emerged: (1) poor awareness of health care reform agenda; (2) strong adherence to the supply model; (3) lack of appreciation of alternative models; and (4) communication barriers.