The coupling coordination between rural public services and rural tourism and its causative factors: The case study of southwestern China.

Rural public services and rural tourism are interdependent, and their coordinated development is crucial for promoting rural revitalization and overall growth in China. So far, the existing studies mainly focus on the mutual influence, mutual promotion, and coordination paths of rural public services and rural tourism but fail to conduct an empirical analysis on the coupling coordination of rural public services and rural tourism or summarize the spatial and temporal differences of the coupling coordination. Therefore, we adopt an evaluation index system for rural public services and rural tourism.