Social media influencers (SMIs) are online personas that acquire significant audiences on social networking sites (SNS) and have become a prevalent part of social media. Previous research indicates potentially detrimental effects of social media use on mental well-being, however, little is known about whether, how, and for whom online comparisons with SMIs lead to adverse psychological effects. In this study, we investigate the impact of positivity-biased images of female SMIs on the state self-esteem of female participants while considering social comparison processes as mediating and individual resilience as moderating factors.
View Article and Find Full Text PDF