Publications by authors named "Jorge M Vallery Verlenden"

Article Synopsis
  • The COVID-19 pandemic significantly affected mental health, causing grief, isolation, and economic distress, alongside physical health impacts.
  • The HRN campaign aimed to provide emotional support specifically targeting populations disproportionately impacted by COVID-19, using surveys and social media data to evaluate its effectiveness.
  • Results indicated the campaign successfully helped individuals cope with stress and foster resilience, showcasing how culturally tailored mental health communication can support vulnerable communities.
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Article Synopsis
  • * The project utilized mixed-methods approaches, gathering data from surveys, focus groups, and social media to analyze insights from students, parents, teachers, and school personnel during the pilot phase from February to June 2021.
  • * Findings were shared through dashboards and reports, showing that combining different data sources helped identify barriers to implementing COVID-19 safety measures in schools and highlighted the importance of adapting data collection methods in public health emergencies.
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Objectives: How Right Now (HRN) is an evidence-based, culturally responsive communication campaign developed to facilitate coping and resilience among US groups disproportionately affected by the COVID-19 pandemic. To inform the development of this campaign, we examined patterns in emotional health, stress, and coping strategies among HRN's audiences, focusing on differences among racial and ethnic groups.

Methods: We used a national probability panel, AmeriSpeak, to collect survey data from HRN's priority audience members in English and Spanish at 2 time points (May 2020 and May 2021).

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The How Right Now communication initiative (HRN) was developed to facilitate resilience amid the COVID-19 pandemic in the United States. HRN was designed as a conduit for promoting mental health and addressing feelings of grief, worry, and stress experienced during this time. This article provides an overview of the rapid, mixed-method, culturally responsive formative research process undertaken to inform the development of HRN.

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