Affect and Cognition in Attitude Formation toward Familiar and Unfamiliar Attitude Objects.

At large attitudes are built on earlier experience with the attitude object. If earlier experiences are not available, as is the case for unfamiliar attitude objects such as new technologies, no stored evaluations exist. Yet, people are still somehow able to construct attitudes on the spot.

Attitudes and attitudinal ambivalence change towards nanotechnology applied to food production.

The strategic development of novel nanotechnologies will be determined by their public acceptance, which in turn may be influenced by public perceptions of the risks and benefits associated with the specific applications. At the present time, public opinions towards nanotechnologies remain largely inchoate, although this is likely to change with increasing public exposure to relevant information. In two experiments, a total of 618 participants, from the UK population, were provided with different risk-benefit information on nanotechnology application in food.

Perceptions of health risks and benefits associated with fish consumption among Russian consumers.

Knowledge about differences in consumer perceptions of health risks and benefits related to fish consumption is important for the development of targeted health interventions associated with dietary choice. The purpose of this study is to identify individual differences in Russian consumers according to their perceptions of health risks and benefits associated with fish consumption. By application of a cluster analysis on perceptions of personal risks and benefits associated with the consumption of fish, four groups of Russian consumers were classified as: very positive; positive; moderately positive; and 'high risk-high benefit' about the healthiness of fish consumption.

Consumer responses to integrated risk-benefit information associated with the consumption of food.

The risk analysis of the health impact of foods is increasingly focused on integrated risk-benefit assessment, which will also need to be communicated to consumers. It therefore becomes important to understand how consumers respond to integrated risk-benefit information. Quality-adjusted-life-years (QALYs) is one measure that can be used to assess the balance between risks and benefits associated with a particular food.

Consumer responses to communication about food risk management.

Recent emphasis within policy circles has been on transparent communication with consumers about food risk management decisions and practices. As a consequence, it is important to develop best practice regarding communication with the public about how food risks are managed. In the current study, the provision of information about regulatory enforcement, proactive risk management, scientific uncertainty and risk variability were manipulated in an experiment designed to examine their impact on consumer perceptions of food risk management quality.