Reconnoitering NGOs strategies to strengthen disaster risk communication (DRC) in Pakistan: A conventional content analysis approach.

Risk communication is crucial since individuals need to understand how they are at risk and what proper steps to deal with flood events. Sharing information with the public opens the door for two-way communication about risks, wherein you learn about people's perspectives and work together to find ways to mitigate the risks. Beyond government scope, relief organizations play a big part in advising individuals about the likelihood of catastrophic events as they possess the commonalities that define community engagement.