Evaluating the effect of viral posts on social media engagement.

As virality has become increasingly central in shaping information sources' strategies, it raises concerns about its consequences for society, particularly when referring to the impact of viral news on the public discourse. Nonetheless, there has been little consideration of whether these viral events genuinely boost the attention received by the source. To address this gap, we analyze content timelines from over 1000 European news outlets from 2018 to 2023 on Facebook and YouTube, employing a Bayesian structural time series model to evaluate the impact of viral posts.

Persistent interaction patterns across social media platforms and over time.

Growing concern surrounds the impact of social media platforms on public discourse and their influence on social dynamics, especially in the context of toxicity. Here, to better understand these phenomena, we use a comparative approach to isolate human behavioural patterns across multiple social media platforms. In particular, we analyse conversations in different online communities, focusing on identifying consistent patterns of toxic content.

The drivers of global news spreading patterns.

The web radically changed the dissemination of information and the global spread of news. In this study, we aim to reconstruct the connectivity patterns within nations shaping news propagation globally in 2022. We do this by analyzing a dataset of unprecedented size, containing 140 million news articles from 183 countries and related to 37,802 domains in the GDELT database.

Characterizing engagement dynamics across topics on Facebook.

Social media platforms heavily changed how users consume and digest information and, thus, how the popularity of topics evolves. In this paper, we explore the interplay between the virality of controversial topics and how they may trigger heated discussions and eventually increase users' polarization. We perform a quantitative analysis on Facebook by collecting ∼57M posts from ∼2M pages and groups between 2018 and 2022, focusing on engaging topics involving scandals, tragedies, and social and political issues.

Conspiracy theories and social media platforms.

Conspiracy theories proliferate online. We provide an overview of information consumption patterns related to conspiracy content on four mainstream social media platforms (Facebook, Twitter, YouTube, and Reddit), with a focus on niche ones. Opinion polarisation and echo chambers appear as pivotal elements of communication around conspiracy theories.

COVID-19 infodemic on Facebook and containment measures in Italy, United Kingdom and New Zealand.

The COVID-19 pandemic has been characterized by a social media "infodemic": an overabundance of information whose authenticity may not always be guaranteed. With the potential to lead individuals to harmful decisions for the society, this infodemic represents a severe threat to information security, public health and democracy. In this paper, we assess the interplay between the infodemic and specific aspects of the pandemic, such as the number of cases, the strictness of containment measures, and the news media coverage.

Entropy and complexity unveil the landscape of memes evolution.

On the Internet, information circulates fast and widely, and the form of content adapts to comply with users' cognitive abilities. Memes are an emerging aspect of the internet system of signification, and their visual schemes evolve by adapting to a heterogeneous context. A fundamental question is whether they present culturally and temporally transcendent characteristics in their organizing principles.