Background: This study analyzed the reasons why physicians migrated from the Program to Value Primary Healthcare Professionals (PROVAB) to the Mais Médicos (More doctors) Program in 2015, opting to become physicians of the Primary Health Care.
Methods: The focal group techniques were used consisting of six doctors that made the option to remain in the PHC, being the results analyzed through content monitoring as well as the respective categories, which were identified as theme analysis.
Results: It was evidenced that the physician's retention on primary care has a strong relationship with the acquisition of knowledge that is consistent with the context and the health needs of the population.