Robo-advice technology refers to services offered by a virtual financial advisor based on artificial intelligence. Research on the application of robo-advice technology already highlights the potential benefit in terms of financial inclusion. We analyze the process for adopting robo-advice through the technology acceptance model (TAM), focusing on a highly educated sample and exploring generational and gender differences.
View Article and Find Full Text PDFThe present study aimed to replicate Kessler and McKenna's (1978) ethnomethodological study that investigated how an individual attributes gender to a person. By administering figures depicted on overlays (Overlay Study), Kessler and McKenna found that the penis more than the vulva and the male sexual characteristics more than the female ones were significantly more salient in the gender attribution process. From all this, their adage is: "See someone as female only when you cannot see them as male.
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