Aims And Objectives: To investigate factors involved in the blood donation (BD) in a population of Italian nursing students (NSs).
Background: Young people are still numerically limited among potential blood donors. Recent research on this topic has underlined the need to promote recruitment programmes and focused advertising campaigns to specific targeted population.
Background: For years researchers have been trying to determine what factors influence a person's choice to give blood, with the aim of translating the data collected into ever more concrete operative methods for recruiting new donors and managing and using blood to meet the needs of the donor. Adolescents are a potential source of great interest not only for the blood they could supply, but also because information on the subject of "giving blood" could favour the spread of healthy lifestyles and contribute to the development of a mature, responsible civic culture. The aim of the present study was to investigate the motivations and obstacles to giving blood among adolescents and strategies to recruit donors from this group of subjects.
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