Incidental affect influences choice preference among competing alternatives in a modified Affect Misattribution Procedure.

Affective feelings exert a powerful influence on decision making, even when the source of those feelings is incidental, i.e., unrelated to the decision at hand.

Choose as much as you wish: Freedom cues in the marketplace help consumers feel more satisfied with what they choose and improve customer experience.

Consumer satisfaction and customer experience are key predictors of an organization's future market growth, long-term customer loyalty, and profitability but are hard to maintain in marketplaces with abundance of choice. Building on self-determination theory, we experimentally test a novel intervention that leverages consumer need for autonomy. The intervention is a message called a "freedom cue" (FC) which makes it salient that consumers can "choose as much as they wish.

Balancing the Freedom-Security Trade-Off During Crises and Disasters.

During crises and disasters, such as hurricanes, terrorist threats, or pandemics, policymakers must often increase security at the cost of freedom. Psychological science, however, has shown that the restriction of freedom may have strong negative consequences for behavior and health. We suggest that psychology can inform policy both by elucidating some negative consequences of lost freedom (e.

Global Behaviors, Perceptions, and the Emergence of Social Norms at the Onset of the COVID-19 Pandemic.

We conducted a large-scale survey covering 58 countries and over 100,000 respondents between late March and early April 2020 to study beliefs and attitudes towards citizens' and governments' responses at the onset of the COVID-19 pandemic. Most respondents reported holding normative beliefs in support of COVID-19 containment measures, as well as high rates of adherence to these measures. They also believed that their government and their country's citizens were not doing enough and underestimated the degree to which others in their country supported strong behavioral and policy responses to the pandemic.

Price-Denomination Effect: Choosing to Pay With Denominations That Are the Same as the Product Prices.

Building on past research on judgment anchoring, we investigate the effect of price information on consumers' choice of denomination when making a purchase. Across seven experiments, including two in the field ( = 4,020), we find that people tend to purchase with denominations that are the same as the product prices. They use larger denominations for higher priced products that are priced at the value of the denomination held, and smaller denominations for lower priced products that are priced at the value of the smaller denomination held.

Choice overload reduces neural signatures of choice set value in dorsal striatum and anterior cingulate cortex.

Modern societies offer a large variety of choices, which is generally thought to be valuable. But having too much choice can be detrimental if the costs of choice outweigh its benefits due to 'choice overload'. Current explanatory models of choice overload mainly derive from behavioural studies.

Helping patients choose: how to improve the design of comparative scorecards of hospital quality.

Objective: To understand how the public understand comparative quality information as presented on NHS Choices, the Department of Health website in England. We explore what quality information people value, how they understand different measures of quality, and their preferences for different types of information.

Method: Seven focus groups were conducted.