Publications by authors named "David Court"

The relative age effect (RAE) has been highlighted extensively within literature as influencing selection and identification within sports. However, this initial bias appears to not be systemic in some talent development systems. Accordingly, we report an investigation into the initial identification, selection and conversion of academy players from professional Rugby Union and Cricket at national level.

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Senior leaders who write off the move toward big data as a lot of big talk are making, well, a big mistake. So argue McKinsey's Barton and Court, who worked with dozens of companies to figure out how to translate advanced analytics into nuts-and-bolts practices that affect daily operations on the front lines. The authors offer a useful guide for leaders and managers who want to take a deliberative approach to big data-but who also want to get started now.

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Misguided marketing strategies have destroyed more shareholder value than shoddy accounting or shady fiscal practices. Yet marketing functions typically reside deep in the organization, far from the executive suite and boardroom, and they are often poorly aligned with corporate strategy. Boards of directors, it would seem, have compelling reasons to monitor their companies' marketing activities.

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