Publications by authors named "Dana Tfayli"
Article Synopsis
- Nicotine pouches have gained popularity since their 2016 US debut, raising concerns about their appeal to youth and non-nicotine users, prompting a study on advertising trends from 2021 to 2023.
- The analysis covered 2,147 ads across various platforms and revealed that 84.6% were on social media, with Zyn being the most prominent brand, and most ads promoting flavored products, particularly fruit and mint.
- Findings indicated a decline in terms linking nicotine pouches to tobacco products, while convenience claims increased, suggesting a need for further research on how these marketing strategies impact perceptions and use, especially among youth.
Oral nicotine pouches (ONPs) are an emergent class of tobacco products that, unlike conventional oral smokeless tobacco products, contain a nicotine powder instead of tobacco leaves. This review synthesizes available data on ONPs in key research domains including survey studies, marketing/advertising studies, chemical characterization and in vitro studies, and clinical studies. Research findings relevant for ONP regulations are summarized, including who uses these products and why, how marketing tactics influence appeal and use intentions, what harmful and potentially harmful constituents they contain, and what acute effects they have on humans.
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