Does the Narrative Voice Influence Parental Perceptions of Pediatrician Blogs?

Objective: To determine parental perceptions of pediatrician blog posts by narrative voice.

Methods: Three blog posts each on 2 topics (vaccines and sleep) were written by an established physician blogger and varied by narrative voice (personal, third person objective and mixed). Topics were chosen to be applicable to all parents.

Parental Perceptions of the Internet and Social Media as a Source of Pediatric Health Information.

Objective: 1) To evaluate differences in how parents use the Internet and social media for health information by child age. 2) To examine parental perceptions of health information on social media.

Methods: We conducted a cross-sectional survey of parents of children 0 to 18 years seen in clinics and an inpatient medical unit.