Coaches' reflections on the meaning and value of Masters athletics.

Masters sport is a growing social movement offering the opportunity to participate in competitive sports in later life. Although many studies have explored Masters athletes' experiences, little is known about how other actors in the sport subcultures construct meaning in Masters sport and whether their stories work to support or hinder participation. Our study explored the cultural narrative resources and life scripts surrounding sport and ageing that coaches draw upon in two European countries, England and Finland, where sport policy has put different emphasis on elite sport and sport for all.