Publications by authors named "Caisheng Liao"

In the increasingly competitive service industry, organizations require frontline employees to deliver customer service while simultaneously driving sales to enhance overall performance. However, employees face significant challenges in balancing these dual tasks. Grounded in social exchange theory, this study adopts a cross-level analysis to examine how group-level self-sacrificial leadership fosters employees' service-sales ambidextrous behavior through leader-member exchange (LMX), harmonious passion and shared vision.

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Article Synopsis
  • The study explores how people's perceptions of time influence their intentions to engage in health tourism, particularly considering wellness-oriented travel experiences.
  • Utilizing a survey of over 500 individuals from China, it finds that a limited future time perspective encourages health tourism engagement, while an open-ended perspective does not significantly impact this intention.
  • The results suggest that health awareness and consumer involvement are key factors that not only affect health tourism intentions directly but also mediate the relationship with different time perspectives, indicating strategies for health tourism companies to enhance consumer engagement.
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Inspiring the creative potential of overqualified employees can facilitate a mutually beneficial outcome for both the company and the employees. However, further investigation is required to ascertain how to stimulate the perceived overqualification of employees to carry out creative deviance. Drawing upon role theory, this study explores the impact mechanism of perceived overqualification on employee creative deviance, with leadership emergence as the mediating variable, and further examines the moderating role of job autonomy.

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Stress can be a double-edged sword. Given the intricacy of the innovation process, the link between job stress and individual innovation behavior remains uncertain. To clarify the relationship between challenge stressors and the innovative behavior of higher education teachers, this study was based on the conservation of resources (COR) theory and adopted the structural equation modeling method to explore the impact of challenge stressors on the innovative behavior of higher education teachers and reveal its influencing mechanism and boundary conditions.

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Choosing low-carbon transportation is an effective strategy for mitigating carbon emissions. This study utilized the Theory of Planned Behavior (TPB) framework to investigate the influences of proactive personality and perceived consumer effectiveness on low-carbon travel intention. By surveying urban residents, we examined the effects of subjective norm, behavioral attitude, perceived behavioral control, proactive personality, and perceived consumer effectiveness on low-carbon travel intention.

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