The resistance toward COVID-19 contact tracing apps: A study of psychological reactance among young adults in Italy.

Western governments' attempts to encourage young adults to adopt COVID-19 contact tracing apps (CTAs) have been unsuccessful. Drawing on psychological reactance theory, we propose that government-imposed containment measures (e.g.

Evaluating a social marketing campaign on healthy nutrition and lifestyle among primary-school children: A mixed-method research design.

Italy has one of the highest levels of childhood overweight and obesity in Europe. Therefore, preventing children from becoming overweight is a major public health challenge. Here, we used a mixed-method research approach - including a quasi-experimental design and three surveys - to create a formative evaluation of a social marketing campaign on healthy nutrition and lifestyle in Italian primary school children.